Digital & Social Media Marketing
We go beyond boosting posts. CNEX engineers high-performance digital marketing campaigns across Meta Business Suite, Google Ads, TikTok, and YouTube — configuring conversion APIs, building precision audiences from first-party data, and deploying dynamic creative that optimises itself to drive cost per acquisition down. When potential customers search or show intent in your domain, they see your ad at exactly the right moment, generating high-potential leads.
Average ROAS
Reduction in CPA
Monthly Ad Impressions Managed
What We Deliver
Most businesses waste ad spend by boosting posts or running poorly targeted campaigns. We engineer every campaign from the ground up — configuring conversion APIs, building custom audiences from first-party data, and deploying dynamic creative that adapts to user behaviour. The result is lower acquisition costs, higher-quality leads, and full visibility into what is driving results.
Our approach treats advertising as a data-driven engineering discipline. We instrument your digital assets with proper tracking (Meta Pixel, Google Tag Manager, TikTok Pixel, CAPI), build lookalike audiences from your highest-value customers, and create retargeting funnels that serve the right message at the right moment in the buyer journey. Every dollar spent is attributed, measured, and optimised.
Platform Engineering
We configure the full platform stack — not just ad management — to unlock features most advertisers never use.
Conversion Infrastructure
Pixels, CAPI, GTM, and server-side tracking configured correctly so every conversion is captured and attributed.
Dynamic Creative Optimisation
Ads that automatically test and adapt headlines, visuals, and CTAs to find the highest-performing combinations.
Full-Funnel Attribution
End-to-end visibility from first impression to final conversion, across every platform and touchpoint.
What Sets Us Apart
Campaign strategy, audience engineering, and creative production across Meta, TikTok, and YouTube advertising platforms.
Keyword research, bid strategy, ad copy optimisation, and landing page alignment for high-intent search campaigns.
Pixel implementation, server-side CAPI, UTM frameworks, and multi-touch attribution models for accurate ROI measurement.
Custom audiences built from CRM data, website behaviour, and purchase history, with lookalike modelling to find new high-value prospects.
Automated creative variations with systematic testing frameworks to continuously improve click-through and conversion rates.
Multi-stage retargeting funnels that serve tailored messages based on where prospects are in the buyer journey.
How We Execute
Audit & Strategy
We audit your current ad accounts, tracking setup, and audience data to identify quick wins and build a performance-focused strategy.
Infrastructure Setup
Pixels, CAPI, GTM containers, and conversion events are configured and validated to ensure accurate data flows before any ad spend.
Campaign Engineering
Campaigns are structured with proper audience segmentation, dynamic creative, and bidding strategies aligned to your business goals.
Optimise & Scale
Continuous monitoring, A/B testing, and budget reallocation based on real performance data to maximise ROAS and scale winning campaigns.
Real-World Applications
E-commerce Brand Scales to 3.5x ROAS
An online retailer restructured their Meta campaigns with dynamic product ads, CAPI integration, and lookalike audiences, achieving a sustained 3.5x return on ad spend.
SaaS Lead Generation Engine
A B2B SaaS company moved from boosted posts to a full-funnel LinkedIn and Google Ads strategy, reducing cost per qualified lead by 55%.
Real Estate Developer Launch Campaign
A property developer generated 2,000+ qualified enquiries for a new development through geo-targeted social campaigns with virtual tour creative.
Healthcare Clinic Patient Acquisition
A multi-location clinic chain implemented Google Ads with call tracking and Meta retargeting, increasing new patient bookings by 120% within three months.
Ready to Build Your Digital & Social Media Marketing?
Let's turn your vision into a high-performance solution that scales with your ambition.